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Comparison Haus vs. Liftlab Ad Measurement & Attribution Vendor Comparison

Haus and Liftlab are Ad Measurement & Attribution and Predictive Analytics and AI vendors.

haus.io
Haus Measure marketing incrementality and business impact precisely. They focus on Incrementality & Media Mix Modeling (MMM).

liftlab.com
Liftlab Integrates marketing data for actionable insights. They focus on Incrementality & Media Mix Modeling (MMM) and Media Spend Optimization.

Haus or Liftlab?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Haus

"Measure marketing incrementality and business impact precisely."
Focused on Incrementality & Media Mix Modeling (MMM) .
Haus helps marketers determine the actual impact of their campaigns. It uses geo-based testing to measure incrementality, helping marketers see the true effect of ads on sales. Haus automates experiment setup for faster insights and avoids misinterpretations by using transparent, science-based methods without relying on cookies or third-party data.
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Medium businesses
Large businesses
Enterprises
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Retail & E-commerce
Technology & Software
Healthcare & Life Sciences
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Local Storage
API
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Yes
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Weeks
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N/A
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Dedicated account manager
Live chat
Email support
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Revenue Growth
Performance
Customer Retention
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E-Commerce Platforms
Digital Advertising
Measurement
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Subscription-based
Custom contract pricing

Key Features & Benefits

Precision in Impact Measurement
Haus claims that their platform measures the precise business impact of advertising efforts, both online and offline.
Fast Experiment Launches
Haus claims that their platform allows design and launch of experiments in minutes with results ready in as little as two weeks.
Superior Scientific Approach
Haus claims that their measurement techniques use cutting-edge econometric models, with no black boxes involved.

Liftlab

"Integrates marketing data for actionable insights."
Focused on Incrementality & Media Mix Modeling (MMM) and Media Spend Optimization .
LiftLab assists marketers in managing ad spend by combining media experimentation with marketing mix modeling. It offers a unified system that helps determine optimal marketing budgets and spending periods. Marketers can then strategically allocate resources and maximize return by gaining clarity on media effectiveness and saturation points.

Key Features & Benefits

Integrated Marketing Solutions
LiftLab claims that it integrates Media Experimentation and Marketing Mix Modeling for a holistic marketing approach.
Optimized Spend Efficiency
LiftLab claims that it helps brands optimize budgets for maximum spend efficiency and top-line improvements.
Future-Proof Attribution
LiftLab claims that its solutions are designed to remain effective in the cookieless era.
Compare all Ad Measurement & Attribution Vendors Head-to-Head