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Comparison Data Speaks vs. Attain Ad Measurement & Attribution Vendor Comparison

Data Speaks and Attain are Ad Measurement & Attribution vendors.

dataspeaks.ai
Data Speaks Accurate attribution models for smarter ad spend. They focus on Incrementality & Media Mix Modeling (MMM).

attainoutcomes.com
Attain Live transaction data for actionable marketing insights. They focus on Targeting & Data Activation, AI-Based Consumer Insights and Purchase Based Attribution...

Data Speaks or Attain?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Data Speaks

"Accurate attribution models for smarter ad spend."
Focused on Incrementality & Media Mix Modeling (MMM) .
Data Speaks empowers marketers by cutting through noisy, inaccurate ad platform data with custom-built attribution models. Their tools pinpoint the true impact of ad spend using unified data and incrementality tests, ensuring transparent, confident decision-making and maximizing ad dollar returns.
10 Operational Details
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Consumer Goods
How do you collect and monitor consumers and their data?
Pixels
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
Install technology
Manual API Integration
How do you provide customer service?
Dedicated account manager
Email support
Phone support
How do brands measure the success of a campaign using your platform?
Performance
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
CDPs
Digital Advertising
What is your pricing model?!
Custom contract pricing
Subscription-based
Tiered pricing

Key Features & Benefits

unbiased source of truth
Data Speaks claims that running your entire business from one independent, unbiased source of truth ensures informed decision-making and success.
AI-driven data analysis
Data Speaks claims that their AI-driven platform helps brands effectively connect and analyze data from all channels in real-time.
privacy-compliant first-party tracking
Data Speaks claims that their privacy-compliant, first-party tracking allows for robust customer insights amid evolving data privacy standards.

Attain

"Live transaction data for actionable marketing insights."
Focused on Targeting & Data Activation, AI-Based Consumer Insights and Purchase Based Attribution .
Attain equips marketers with real-time transaction data, empowering them to directly link campaign efforts to sales results. With a focus on transparency and precise targeting, marketers can tailor strategies based on real consumer behavior and actual purchase data, ultimately boosting campaign effectiveness.
10 Operational Details
Who are your typical customers?
Enterprises
Large businesses
Medium businesses
What verticals do your typical customers belong to?
Consumer Goods
Retail & E-commerce
Professional Services
How do you collect and monitor consumers and their data?
Attain owned and operated Financial Services apps
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Install technology
Manual API Integration
How do you provide customer service?
Dedicated account manager
How do brands measure the success of a campaign using your platform?
Performance
Revenue Growth
Customer Engagement
What integrations do you offer?
Digital Advertising
Custom APIs & Webhooks
Measurement
What is your pricing model?!
Subscription-based
Pay-per-use
Tiered pricing

Key Features & Benefits

Real-time sales impact measurement
Attain claims that their platform measures media's impact on sales in real-time using live transaction data.
Most trusted purchase data
Attain claims to have the industry's largest and most trusted live purchase data panel.
High-fidelity audience activation
Attain claims you can activate high-fidelity audiences with data rooted in self-reported demographics and purchase history.
End-to-end consumer view
Attain claims to capture a true end-to-end view of consumer shopping and spending without gaps.
Scale and accuracy representation
Attain claims their data scales with confidence for a population-level representation.
Instant audience creation
Attain claims their platform allows instant audience creation for competitive advantage.
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