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Comparison Insighta vs. Cint Ad Measurement & Attribution Vendor Comparison

Insighta and Cint are Ad Measurement & Attribution vendors.

insighta.io
Insighta Unifies market data for predictive growth insights. They focus on Multi-Touch Attribution (MTA) and Incrementality & Media Mix Modeling (MMM).

cint.com
Cint Connects researchers with global survey respondents. They focus on Customer Sentiment and Cross-Channel Marketing Analytics.

Insighta or Cint?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Insighta

"Unifies market data for predictive growth insights."
Focused on Multi-Touch Attribution (MTA) and Incrementality & Media Mix Modeling (MMM) .
Insighta simplifies complex data into actionable insights, detailing which marketing channels drive true growth. It offers predictive LTV modeling and recommends scalable strategies. Designed for lean teams, Insighta cuts through data clutter and reduces acquisition costs, guiding marketers to better resource allocation and improved return on ad spend.
10 Operational Details
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Technology & Software
Healthcare & Life Sciences
How do you collect and monitor consumers and their data?
Pixels
IP Address
Third Party Data
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Install technology
Manual API Integration
How do you provide customer service?
Dedicated account manager
Live chat
Email support
How do brands measure the success of a campaign using your platform?
Performance
Revenue Growth
Customer Retention
What integrations do you offer?
E-Commerce Platforms
CDPs
Digital Advertising
What is your pricing model?
Subscription-based
Custom contract pricing

Key Features & Benefits

Granular data collection
Insighta claims that great marketing starts with great data, pulling in granular data from your entire tech stack for performance insight.
Multi-touch attribution
Insighta claims that their MTA model reveals the full customer journey, replacing outdated last-click models for precise analysis.
Predictive LTV focus
Insighta claims that their predictive LTV helps you invest better by focusing on future customer value for long-term growth.

Cint

"Connects researchers with global survey respondents."
Focused on Customer Sentiment and Cross-Channel Marketing Analytics .
Cint connects you with millions ready to answer surveys worldwide. It scales your research by matching questions to appropriate demographics, ensuring diverse insights swiftly. Integrating over 800 suppliers, it fills your data needs, fostering confident decision-making in a rapidly evolving environment.

Key Features & Benefits

largest supply network
Cint claims that it operates the world’s largest supply network for surveys, with access to millions of respondents in 130 countries.
diverse respondent reach
Cint claims that its marketplace allows access to millions of diverse respondents, ensuring any demographic—no matter how niche—is covered.
proactive fraud prevention
Cint claims that it addresses industry fraud proactively using proprietary AI tools and dedicated Trust and Safety teams for quality assurance.
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