Blurbs
comparison of Claritas and NCSolutions
Learn about how these Ad Measurement & Attribution vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Claritas and NCSolutions
Learn about how these Ad Measurement & Attribution vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Claritas
"Connect data into unified customer portraits."
.
Claritas helps marketers understand and target consumers better. It builds in-depth customer profiles using device and behavior data. It creates detailed audience segments for more precise marketing. Offers tools to measure campaign effectiveness across channels. Uses AI to improve accuracy and scalability.
Comprehensive consumer understanding
Claritas claims that its proprietary data assets provide the most complete understanding of the American consumer, using over 10,000 indicators.
Identity graph innovation
Claritas claims that its industry-leading Identity Graph offers privacy-compliant portraits of consumers, integrating multiple data sources seamlessly.
AI-enhanced analytics
Claritas claims that its integration of AI into the infrastructure enhances accuracy, speed, usability, and scalability of marketing solutions.
NCSolutions
"Measure and optimize CPG advertising effectiveness efficiently."
.
NCSolutions helps marketers enhance CPG ads by focusing on real purchase behavior. They provide data-driven insights to fine-tune targeting and optimization. This enables marketers to address underperforming campaigns mid-flight and assess sales impact, ensuring every advertising dollar is strategically spent in a fast-paced market.