Blurbs
comparison of AppsFlyer and Samba TV
Learn about how these Ad Measurement & Attribution vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of AppsFlyer and Samba TV
Learn about how these Ad Measurement & Attribution vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
AppsFlyer
"Provides detailed marketing performance insights with privacy."
Focused on
App Measurement, Performance & Attribution Analytics and Data Infrastructure & Enrichment
.
AppsFlyer gives marketers robust data across multiple platforms while ensuring user privacy. It tracks user actions, optimizes creative outputs using AI, and safeguards against ad fraud. By integrating with thousands of partners, it enables informed decision-making across iOS, Android, and web, helping marketers improve acquisition, engagement, and return on investment.
privacy-first approach
AppsFlyer claims that its privacy-first approach protects user data while providing reliable, actionable insights to businesses.
comprehensive fraud protection
AppsFlyer claims that its fraud protection solution ensures marketing budgets are only spent on valid, revenue-generating engagements.
AI-powered creative optimization
AppsFlyer claims that its AI-powered Creative Optimization solution helps businesses build winning creative strategies based on performance data.
Samba TV
"Transforms TV viewership data for advertising insights."
Focused on
CTV Measurement
.
Samba TV collects extensive smart TV viewing data globally. This helps advertisers understand their audience better. With advanced measurement tech, they offer precise audience insights. Marketers can target ads more accurately and measure campaigns effectively. Privacy options ensure viewer data is responsibly managed, maintaining compliance with privacy laws.
Advanced viewer analytics
Samba TV claims that it offers comprehensive real-time television viewership analytics across devices.
Cross-platform measurement
Samba TV claims that it provides accurate cross-platform audience measurement to enhance advertising strategies.
Innovative business solutions
Samba TV claims that its cutting-edge business solutions empower companies with data-driven TV insights.