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Learn about how these Ad Measurement & Attribution vendors stack up against each other by checking out our blurbs, claims, and case studies.

AppsFlyer
"Provides detailed marketing performance insights with privacy."
Focused on App Measurement, Performance & Attribution Analytics and Data Infrastructure & Enrichment .
AppsFlyer gives marketers robust data across multiple platforms while ensuring user privacy. It tracks user actions, optimizes creative outputs using AI, and safeguards against ad fraud. By integrating with thousands of partners, it enables informed decision-making across iOS, Android, and web, helping marketers improve acquisition, engagement, and return on investment.
privacy-first approach
AppsFlyer claims that its privacy-first approach protects user data while providing reliable, actionable insights to businesses.
comprehensive fraud protection
AppsFlyer claims that its fraud protection solution ensures marketing budgets are only spent on valid, revenue-generating engagements.
AI-powered creative optimization
AppsFlyer claims that its AI-powered Creative Optimization solution helps businesses build winning creative strategies based on performance data.
Leavened
"Optimize media investments to maximize sales growth."
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Leavened helps marketers sift through marketing chaos using data-driven strategies. With their platform, you can optimize your media mix, make informed decisions, and drive sales without the usual noise. They provide clear, transparent insights using AI, cutting out the frills and delivering straightforward, actionable data.
AI-Assisted Marketing Optimization
Leavened claims that their AI-assisted Marketing Mix Model delivers insights swiftly, transforming business decisions.
Granular Placement Insights
Leavened claims that their platform provides granular, placement-level insights for precise scenario planning.
User-Friendly and Transparent
Leavened claims that their tool is designed for ease of use and transparency, eliminating the 'black box'.