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Comparison Samba TV vs. branch Connected TV (CTV) Vendor Comparison

Samba TV and branch are Ad Measurement & Attribution vendors.

samba.tv
Samba TV Transforms TV viewership data for advertising insights. They focus on CTV Measurement and CTV Measurement.

branch.io
branch Unified mobile linking and measurement for marketing. They focus on App Measurement & Attribution, Mobile Attribution & Analytics and Deep Linking.

Samba TV or branch?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Samba TV

"Transforms TV viewership data for advertising insights."
Focused on CTV Measurement and CTV Measurement .
Samba TV collects extensive smart TV viewing data globally. This helps advertisers understand their audience better. With advanced measurement tech, they offer precise audience insights. Marketers can target ads more accurately and measure campaigns effectively. Privacy options ensure viewer data is responsibly managed, maintaining compliance with privacy laws.

Key Features & Benefits

Advanced viewer analytics
Samba TV claims that it offers comprehensive real-time television viewership analytics across devices.
Cross-platform measurement
Samba TV claims that it provides accurate cross-platform audience measurement to enhance advertising strategies.
Innovative business solutions
Samba TV claims that its cutting-edge business solutions empower companies with data-driven TV insights.

branch

"Unified mobile linking and measurement for marketing."
Focused on App Measurement & Attribution, Mobile Attribution & Analytics and Deep Linking .
Branch connects all marketing channels into a seamless, measurable ecosystem. It provides robust mobile attribution and deep linking tools, helping marketers manage, measure, and optimize omni-channel campaigns. You streamline customer journeys without developer headaches, enhancing engagement and outcomes in an increasingly complex digital world.

Key Features & Benefits

Maximize digital strategy benefits
Branch claims that its Growth Platform maximizes the value of evolving digital strategies for enterprises and brands.
Enhanced ad spend optimization
Branch claims that its Performance solution improves ad ROI by providing better ad measurement and insights.
Seamless user experience connection
Branch claims that its platform unifies user experience and attribution across devices, platforms, and channels.
Compare all Ad Measurement & Attribution Vendors Head-to-Head