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Learn about how these Ad Measurement & Attribution vendors stack up against each other by checking out our blurbs, claims, and case studies.

Magellan
"Automates podcast ad tracking with detailed analytics"
Focused on Analytics & Performance Measurement and Audio Measurement .
Magellan AI streamlines podcast advertising, offering precise measurement and analytics. It helps marketers track ad placements with pixel-based methods and pod-to-pod attribution. By providing competitive insights and verifying ad placements, it ensures campaigns reach target audiences effectively. The platform also supports regional markets, adapting to diverse advertising needs.
Unparalleled advertiser monitoring
Magellan AI claims that their platform monitors 40,000 advertisers across 50,000 shows, enabling superior podcast scaling and outcome tracking.
Comprehensive ad verification system
Magellan AI claims that they capture and analyze every ad placement to ensure ad safety and position with automated airchecks.
Advanced audience attribution
Magellan AI claims that their pixel-based tracking captures events and activities across various channels for effective conversions.
Reveal Mobile
"Measures out-of-home ad campaign effectiveness precisely."
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Reveal Mobile helps marketers understand the real-world impact of their out-of-home advertising. It connects physical ad placements with consumer actions using precise location data. Marketers visualize foot traffic and digital interactions, making it clear which tactics boost effectiveness and justify media spending. It’s a data-driven way to optimize strategies.
Advanced measurement techniques
Reveal Mobile claims that its platform provides comprehensive OOH campaign performance measurement using innovative attribution reporting.
Enhanced location intelligence
Reveal Mobile claims that its solutions effectively integrate OOH and digital media by leveraging precise, privacy-compliant location data.
API-driven attribution features
Reveal Mobile claims that its new API-driven attribution platform offers real-time reporting and customizable data cuts for improved campaign insights.