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Comparison ShopperTrak (Sensormatic) vs. Be Heard Retail Media Vendor Comparison

ShopperTrak (Sensormatic) and Be Heard are Data, Analytics and Insights vendors.

sensormatic.com
ShopperTrak (Sensormatic) Enhances retail operations with data-driven insights. They focus on Retail Performance & Commerce Attribution and Retail & Merchandising Optimization.

gobeheard.com
Be Heard Analyzes customer interactions for actionable insights. They have no reported specialities.

ShopperTrak (Sensormatic) or Be Heard?
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ShopperTrak (Sensormatic)

"Enhances retail operations with data-driven insights."
Focused on Retail Performance & Commerce Attribution and Retail & Merchandising Optimization .
Sensormatic turns retail data into actionable insights that improve operations and decision-making. By focusing on inventory intelligence, loss prevention, and shopper traffic analytics, they help retailers streamline operations. Their tech supports better customer experiences and improved sales through smart, predictive analytics tailored to today's retail environment.

Key Features & Benefits

Seamless Source Tagging
Sensormatic claims that their Source Tagging solution reduces shrink and increases revenue through an integrated approach with suppliers.
Inventory Intelligence Platform
Sensormatic claims their Inventory Intelligence solutions provide item-level visibility across the retail enterprise to maximize revenue.
Traffic Analytics Insights
Sensormatic claims their ShopperTrak traffic analytics enable understanding shopper patterns to enhance customer experiences and conversions.

Be Heard

"Analyzes customer interactions for actionable insights."
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Beheard Labs gives marketers real-time insights into customer interactions through AI, enabling immediate, informed actions. The platform equips brands to predict churn and enhance customer relationships, integrating seamlessly with various communication channels. By analyzing live conversations, it provides deep customer understanding, aiding retention and personalizing customer engagements.

Key Features & Benefits

Actionable customer insights
Beheard Labs claims that they deliver actionable customer insights in minutes, enhancing customer understanding and response times.
Reduces customer churn
Beheard Labs claims that their platform predicts and reduces customer churn, helping brands retain more customers.
Continuous brand sentiment
Beheard Labs claims that they continually measure brand sentiment, allowing brands to stay informed about customer perceptions.
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