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Learn about how these Data, Analytics and Insights vendors stack up against each other by checking out our blurbs, claims, and case studies.

adelaidemetrics.com
Full Blurb
Adelaide Metrics
"Measures media quality with attention metrics"
Focused on Ad Verification & Viewability and Performance & Attribution Analytics .
Adelaide helps marketers assess media quality by using attention metrics like AU. It evaluates cross-channel media placements, predicting which are more likely to capture attention. Marketers can use this to reallocate spend towards better-performing ads, optimizing their campaigns based on a standardized 0–100 efficiency score.
Omnichannel metric
Adelaide claims that AU is an omnichannel metric proven to measure media quality more accurately than any existing metric.
Machine learning optimization
Adelaide claims that AU uses a machine learning model trained to outperform outcomes, reducing waste and getting better results.
Programmatic activation
Adelaide claims that AU is available everywhere – display, OLV, walled gardens, CTV, linear, and podcasts – with programmatic activation through DSPs.
corelogic.com
Full Blurb
CoreLogic
"Comprehensive property data solutions for diverse industries."
Focused on Customer & Market Intelligence .
Cotality empowers marketers by synthesizing vast property data into actionable insights. Their tools streamline decision-making, helping identify growth opportunities, assess risks, and optimize strategies across sectors. Cotality's depth in data aligns well with complex market needs, making it easier to navigate the evolving landscape confidently.
Unrivaled property data technology
CoreLogic claims that they power businesses with unmatched property data, insights, and technology.
Precision marketing insights
CoreLogic claims that they provide shopper insights surpassing traditional foot traffic methods.
Accurate valuation models
CoreLogic claims that they offer collateral valuation with machine learning models that boast 98% accuracy.