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Comparison ShopperTrak (Sensormatic) vs. Xiatech Retail Media Vendor Comparison

ShopperTrak (Sensormatic) and Xiatech are Data, Analytics and Insights vendors.

sensormatic.com
ShopperTrak (Sensormatic) Enhances retail operations with data-driven insights. They focus on Retail Performance & Commerce Attribution and Retail & Merchandising Optimization.

xiatech.io
Xiatech Integrate systems, unify data, deliver insights. They focus on Retail & Merchandising Optimization and Data Infrastructure & Enrichment.

ShopperTrak (Sensormatic) or Xiatech?
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ShopperTrak (Sensormatic)

"Enhances retail operations with data-driven insights."
Focused on Retail Performance & Commerce Attribution and Retail & Merchandising Optimization .
Sensormatic turns retail data into actionable insights that improve operations and decision-making. By focusing on inventory intelligence, loss prevention, and shopper traffic analytics, they help retailers streamline operations. Their tech supports better customer experiences and improved sales through smart, predictive analytics tailored to today's retail environment.

Key Features & Benefits

Seamless Source Tagging
Sensormatic claims that their Source Tagging solution reduces shrink and increases revenue through an integrated approach with suppliers.
Inventory Intelligence Platform
Sensormatic claims their Inventory Intelligence solutions provide item-level visibility across the retail enterprise to maximize revenue.
Traffic Analytics Insights
Sensormatic claims their ShopperTrak traffic analytics enable understanding shopper patterns to enhance customer experiences and conversions.

Xiatech

"Integrate systems, unify data, deliver insights."
Focused on Retail & Merchandising Optimization and Data Infrastructure & Enrichment .
Xiatech connects systems, unifies data, and offers actionable insights through their AI-driven platform. It helps organizations reduce integration time and improve data handling. Marketers get a single data view and real-time insights for more accurate decision-making, without getting bogged down in the usual complexity.
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