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Comparison InMarket vs. pass_by Audience Data & Enhancement Vendor Comparison

InMarket and pass_by are Data, Analytics and Insights vendors.

inmarket.com
InMarket Links brands with consumers in real time They focus on Targeting & Data Activation and Customer & Market Intelligence.

passby.com
pass_by Provides competitive market intelligence for retailers efficiently. They focus on Customer & Market Intelligence and Retail Performance & Commerce Attribution.

InMarket or pass_by?
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InMarket

"Links brands with consumers in real time"
Focused on Targeting & Data Activation and Customer & Market Intelligence .
InMarket enhances marketing by using real-time data to connect brands and consumers right when it matters. They optimize ad spending and drive measurable growth through real-time marketing techniques. InMarket's platform enables marketers to effectively bridge consumer intent with actual purchases, creating seamless connections across various media channels.

Key Features & Benefits

Data-Driven Insights
INMARKET claims that their platform is powered by 60+ Petabytes of data to help discover what matters most for actionable consumer insights.
Real-Time Optimization
INMARKET claims that their real-time optimization engine improves in-flight media effectiveness by up to 10x compared to industry benchmarks.
Precise Targeting
INMARKET claims that their AI-Driven Predictive and Real-Time Omnichannel Activation generates average CTRs 5x higher than industry benchmarks.

pass_by

"Provides competitive market intelligence for retailers efficiently."
Focused on Customer & Market Intelligence and Retail Performance & Commerce Attribution .
Pass_by uses AI to offer crucial insights into customer foot traffic and spending trends, helping retailers stay competitive. It provides essential data for store location decisions and marketing strategies. This helps businesses analyze metrics like customer demographics, store performance, and competitor actions, essentially strengthening their market position.
Compare all Data, Analytics and Insights Vendors Head-to-Head