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Comparison 42 vs. Peq Data, Analytics and Insights Vendor Comparison

42 and Peq are Data, Analytics and Insights vendors.

42technologies.com
42 Streamline retail data into actionable insights effortlessly. They focus on Retail & Merchandising Optimization.

go-peq.com
Peq Optimize spend by analyzing sales-impacting actions. They focus on Performance & Attribution Analytics and Long-Term Media Impact.

42 or Peq?
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42

"Streamline retail data into actionable insights effortlessly."
Focused on Retail & Merchandising Optimization .
42 helps retailers stop drowning in manual report chaos. It integrates data from every channel into one user-friendly dashboard, driving decision-making without technical headaches. Merchandisers, sales teams, and execs can access clear, real-time insights fast — saving time and reducing reliance on IT.

Key Features & Benefits

Real-time, accurate reporting
42 claims that leading merchants trust them to deliver immediate, accurate retail reporting from every sales channel.
User-friendly, fast setup
42 claims that their platform is user-friendly and allows quick setup with drag and drop features for easy data access.
Comprehensive data solutions
42 claims to provide unparalleled product intelligence with features from data mapping to mobile-friendly visuals and goal-tracking.

Peq

"Optimize spend by analyzing sales-impacting actions."
Focused on Performance & Attribution Analytics and Long-Term Media Impact .
This solution assesses which marketing actions boost sales most effectively, guiding where to allocate your marketing budget efficiently. Utilizing AI, it compares different efforts' impacts, simplifying decision-making across marketing channels like retail media, digital, trade, and brand marketing. The platform is user-friendly, requiring no extensive training, and is accessible via a website login, providing data on demand.

Key Features & Benefits

Simplifies budget allocation decisions
Pēq claims that their platform identifies the best marketing activations, removing guesswork from budget allocation.
User-friendly platform access
Pēq claims that their platform requires no downloads and is accessible anytime, anywhere for easy data access.
AI-driven performance comparison
Pēq claims that their platform uses AI to compare retail sales data, enabling precise performance evaluation.
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