Blurbs Logo

Learn about how these Ad Measurement & Attribution vendors stack up against each other by checking out our blurbs, claims, and case studies.

Peq
"Optimize spend by analyzing sales-impacting actions."
.
This solution assesses which marketing actions boost sales most effectively, guiding where to allocate your marketing budget efficiently. Utilizing AI, it compares different efforts' impacts, simplifying decision-making across marketing channels like retail media, digital, trade, and brand marketing. The platform is user-friendly, requiring no extensive training, and is accessible via a website login, providing data on demand.
Simplifies budget allocation decisions
Pēq claims that their platform identifies the best marketing activations, removing guesswork from budget allocation.
User-friendly platform access
Pēq claims that their platform requires no downloads and is accessible anytime, anywhere for easy data access.
AI-driven performance comparison
Pēq claims that their platform uses AI to compare retail sales data, enabling precise performance evaluation.
Converge
"Centralized data for consistent marketing insights."
.
Converge gives marketers a unified view of their data by centralizing tracking, attribution, and reports. This means improved accuracy for ad metrics and insights that are consistent across all platforms. It allows simultaneous server-side and client-side event tracking to ensure no data is missed and refines targeting with precision.
Consistent Data Integration
Converge claims that it powers all marketing tools and reports with consistent data to ensure smooth operations.
Accurate Conversion Tracking
Converge claims that it tracks and sends 100% of conversions anywhere for precise in-platform metrics.
Real-time Insights
Converge claims that it provides real-time analytics for intraday reporting and detailed insights.