Blurbs
comparison of Footprints AI and pass_by
Learn about how these Data, Analytics and Insights vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Footprints AI and pass_by
Learn about how these Data, Analytics and Insights vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Footprints AI
"Bridges digital and in-store retail media effortlessly."
Focused on
Retail & Merchandising Optimization and Retail Performance & Commerce Attribution
.
Footprints AI simplifies retail media by connecting digital simplicity with in-store complexity. Through precise targeting, brands can impact shopper decisions both online and offline. The platform ensures crystal-clear sales impact, making retail media as straightforward as buying digital ads, while leveraging real-world shopping behaviors.
Advanced AI capabilities
Footprints AI claims that their proprietary AI technology enables them to monetize retail data at scale by leveraging data models, generative AI, and behavioral profiling.
Omnichannel delivery
Footprints AI claims that they offer omnichannel delivery of targeted ads across in-store, on-site, and off-site channels, enabling seamless customer engagement.
Rapid deployment
Footprints AI claims that they can launch a retailer's retail media network in just 3 months, compared to the industry standard of 3 years.
pass_by
"Provides competitive market intelligence for retailers efficiently."
Focused on
Customer & Market Intelligence and Retail Performance & Commerce Attribution
.
Pass_by uses AI to offer crucial insights into customer foot traffic and spending trends, helping retailers stay competitive. It provides essential data for store location decisions and marketing strategies. This helps businesses analyze metrics like customer demographics, store performance, and competitor actions, essentially strengthening their market position.