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Comparison ShopperTrak (Sensormatic) vs. Yogi Retail Media Vendor Comparison

ShopperTrak (Sensormatic) and Yogi are Data, Analytics and Insights vendors.

sensormatic.com
ShopperTrak (Sensormatic) Enhances retail operations with data-driven insights. They focus on Retail Performance & Commerce Attribution and Retail & Merchandising Optimization.

meetyogi.com
Yogi Transforms consumer feedback into actionable brand insights They focus on Customer & Market Intelligence.

ShopperTrak (Sensormatic) or Yogi?
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ShopperTrak (Sensormatic)

"Enhances retail operations with data-driven insights."
Focused on Retail Performance & Commerce Attribution and Retail & Merchandising Optimization .
Sensormatic turns retail data into actionable insights that improve operations and decision-making. By focusing on inventory intelligence, loss prevention, and shopper traffic analytics, they help retailers streamline operations. Their tech supports better customer experiences and improved sales through smart, predictive analytics tailored to today's retail environment.

Key Features & Benefits

Seamless Source Tagging
Sensormatic claims that their Source Tagging solution reduces shrink and increases revenue through an integrated approach with suppliers.
Inventory Intelligence Platform
Sensormatic claims their Inventory Intelligence solutions provide item-level visibility across the retail enterprise to maximize revenue.
Traffic Analytics Insights
Sensormatic claims their ShopperTrak traffic analytics enable understanding shopper patterns to enhance customer experiences and conversions.

Yogi

"Transforms consumer feedback into actionable brand insights"
Focused on Customer & Market Intelligence .
Yogi helps marketers by turning consumer feedback into clear, actionable insights. Its AI-driven platform collates data from diverse sources like reviews, calls, and social media, simplifying the chaos. By deduplicating and tagging feedback, it helps brands understand consumer sentiments, optimize product pages, and adjust rapidly to market trends.

Key Features & Benefits

Advanced AI insights
Yogi claims that their AI provides SKU-level insights and competitive intelligence to outpace the competition.
Efficient consumer feedback
Yogi claims that they unify consumer voices from over 350 feedback sources for unmatched decision-making agility.
Enhanced sentiment analysis
Yogi claims that their sentiment analysis identifies both strengths and weaknesses for top-notch customer experience.
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