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Comparison ShopperTrak (Sensormatic) vs. alison.ai Retail Media Vendor Comparison

ShopperTrak (Sensormatic) and alison.ai are Data, Analytics and Insights vendors.

sensormatic.com
ShopperTrak (Sensormatic) Enhances retail operations with data-driven insights. They focus on Retail Performance & Commerce Attribution and Retail & Merchandising Optimization.

alison.ai
alison.ai Optimizes creative content using data insights. They focus on AI & Predictive Intelligence, Performance & Attribution Analytics, Competitor Intellig...

ShopperTrak (Sensormatic) or alison.ai?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

alison.ai

"Optimizes creative content using data insights."
Focused on AI & Predictive Intelligence, Performance & Attribution Analytics, Competitor Intelligence, Measurement & Optimization and AI Powered Creative Insights .
Alison uses data to improve creative efficiency. It enhances content with tagging, provides analytics, and taps into competitive intelligence. Marketers can monitor how creative performs across campaigns. The tool helps make data-driven decisions to refine and optimize visual and digital content for better engagement and success.
Who are your typical customers?
Medium businesses
Large businesses
Enterprises
What verticals do your typical customers belong to?
Retail & E-commerce
Financial Services
Travel & Hospitality
How do you collect and monitor consumers and their data?
API
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Manual API Integration
How do you provide customer service?
Dedicated account manager
In-app support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
Digital Advertising
What is your pricing model?
Subscription-based
Custom contract pricing

ShopperTrak (Sensormatic)

"Enhances retail operations with data-driven insights."
Focused on Retail Performance & Commerce Attribution and Retail & Merchandising Optimization .
Sensormatic turns retail data into actionable insights that improve operations and decision-making. By focusing on inventory intelligence, loss prevention, and shopper traffic analytics, they help retailers streamline operations. Their tech supports better customer experiences and improved sales through smart, predictive analytics tailored to today's retail environment.

Key Features & Benefits

Seamless Source Tagging
Sensormatic claims that their Source Tagging solution reduces shrink and increases revenue through an integrated approach with suppliers.
Inventory Intelligence Platform
Sensormatic claims their Inventory Intelligence solutions provide item-level visibility across the retail enterprise to maximize revenue.
Traffic Analytics Insights
Sensormatic claims their ShopperTrak traffic analytics enable understanding shopper patterns to enhance customer experiences and conversions.
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