Blurbs
comparison of Kroger Precision Marketing and Zitcha
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Kroger Precision Marketing and Zitcha
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Kroger Precision Marketing
"Provides targeted retail media advertising solutions"
Focused on
Retailer-Hosted Media Networks
.
Kroger Precision Marketing helps marketers influence purchasing decisions with targeted retail media. They leverage shopper data to craft ad campaigns across various channels, including connected TV and programmatic. This multi-touchpoint approach aims to integrate seamlessly into the consumer journey and deliver impactful results.
Rich customer data
Kroger Precision Marketing claims that their access to first-party shopper data from Kroger households allows them to deliver highly relevant and effective campaigns.
Measurement capabilities
Kroger Precision Marketing claims that their ability to measure campaign performance against actual sales data sets them apart from competitors.
Trustworthy certification
Kroger Precision Marketing claims that their platinum certification from the Trustworthy Accountability Group demonstrates their commitment to brand safety, fraud prevention, and security.
Zitcha
"Unifies retail media for seamless campaign management."
Focused on
Retail Media Tech & Ad Optimization
.
Zitcha empowers marketers to manage retail media campaigns across onsite, offsite, and in-store. It provides a single platform for planning, delivering, and reporting ad campaigns. Say goodbye to fragmented tools; Zitcha's unified system streamlines operations and maximizes campaign visibility and reach. It's built for complex retail media environments.
One-stop control center
Zitcha claims that their end-to-end control center consolidates all retail media operations, eliminating disparate systems.
Comprehensive media network support
Zitcha claims that their platform supports campaigns across multiple channels—online, offline, and in-store.
Flexibility and dynamic management
Zitcha claims to offer dynamic ad placement and customizable branding for effective retail media management.