Blurbs
comparison of Kroger Precision Marketing and Channel Engine
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Kroger Precision Marketing and Channel Engine
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Channel Engine
"Connect brands to global marketplaces with automation."
Focused on
Marketplace Listing and Content, Channel Expansion and International, Vendor and Inventory, Compliance and Risk and Retail Media Tech & Ad Optimization
.
ChannelEngine connects brands to over 950 marketplaces globally. It simplifies multi-channel operations by automating workflows and providing expert guidance. This helps marketers expand their reach and drive growth in international markets. It centralizes marketplace operations, making it easier to manage sales and maintain profitability.
Comprehensive platform
ChannelEngine claims that their platform provides comprehensive solutions for managing marketplace operations, including content syndication, pricing, order management, inventory management, and reporting.
Global reach
ChannelEngine claims that they offer a single connection to over 950 marketplaces and online sales channels across 195 countries, providing global reach for businesses.
Integration capabilities
ChannelEngine claims that their platform seamlessly integrates with various existing systems, including ERP, PIM, WMS, and ecommerce platforms, through APIs and plugins.
Kroger Precision Marketing
"Provides targeted retail media advertising solutions"
Focused on
Retailer-Hosted Media Networks
.
Kroger Precision Marketing helps marketers influence purchasing decisions with targeted retail media. They leverage shopper data to craft ad campaigns across various channels, including connected TV and programmatic. This multi-touchpoint approach aims to integrate seamlessly into the consumer journey and deliver impactful results.
Rich customer data
Kroger Precision Marketing claims that their access to first-party shopper data from Kroger households allows them to deliver highly relevant and effective campaigns.
Measurement capabilities
Kroger Precision Marketing claims that their ability to measure campaign performance against actual sales data sets them apart from competitors.
Trustworthy certification
Kroger Precision Marketing claims that their platinum certification from the Trustworthy Accountability Group demonstrates their commitment to brand safety, fraud prevention, and security.