Blurbs
comparison of RetailNext and Pairzon
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of RetailNext and Pairzon
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Pairzon
"Transforms transactional data into digital audiences."
Focused on
Shopper Marketing Data
.
Pairzon consolidates retail sales data into actionable digital insights. It bridges online and offline customer identities, enabling precise audience targeting. Marketers can optimize campaigns and predict buyer behavior using AI-driven segmentation. The platform’s real-time data helps retailers see true ROI and adapt quickly to consumer trends.
Amazing dashboard for insights
Pairzon claims that its dashboard is the best way to know how campaigns are performing in real-time and make important decisions.
Audience building capabilities
Pairzon claims that their audience building capabilities prevent wasted budgets and target audiences likely to convert.
PII-compliant data processing
Pairzon claims that they enable marketers to create audiences and share data without disclosing personal information.
RetailNext
"Tracks digital ads for multi-channel retailers."
Focused on
Retail Performance & Commerce Attribution, Shopper Marketing Data, Performance & Attribution Analytics and Retail & Merchandising Optimization
.
Redirecting helps marketers optimize ad performance across digital channels by providing actionable insights. It streamlines ad tracking and consolidates data, allowing for more precise targeting and improved engagement. Users can effortlessly manage campaigns while staying updated on the latest trends and shifts in the marketing world to boost ROI.
Advanced analytics capabilities
RetailNext claims that its platform provides best-in-class insights into store performance, security, and compliance at scale with a fully integrated suite of products.
Innovative traffic solution
RetailNext claims that its Traffic 2.0 system is the most advanced traffic system ever built, accurately measuring foot traffic to stores in real-time.
Comprehensive video security
RetailNext claims that its video security solution offers high-resolution recorded video and instant access for audits, ensuring the safety of associates, customers, and merchandise.