Blurbs
comparison of Kroger Precision Marketing and AdFury
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Kroger Precision Marketing and AdFury
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
AdFury
"Transform creative assets into relevant retail ads"
Focused on
Creative Automation & Content
.
AdFury.ai helps marketers by automating ad creation with AI, tailored specifically for retail media networks. It streamlines the integration of creative assets and retailer specs, creating compliant display and video ads. This automation reduces manual effort and speeds up ad publishing, allowing marketers to focus on strategy.
Boosts ROI and Speed
AdFury.ai claims that their AI-powered platform allows users to boost ROI, stay on-brand, and launch campaigns faster.
Seamless Ad Creation
AdFury.ai claims that their AI engine automatically creates display and video ads that meet brand standards and retailer specs.
Efficient Publishing Process
AdFury.ai claims that their platform allows for direct publishing to retailers, eliminating unnecessary revisions and speeding up launches.
Kroger Precision Marketing
"Provides targeted retail media advertising solutions"
Focused on
Retailer-Hosted Media Networks
.
Kroger Precision Marketing helps marketers influence purchasing decisions with targeted retail media. They leverage shopper data to craft ad campaigns across various channels, including connected TV and programmatic. This multi-touchpoint approach aims to integrate seamlessly into the consumer journey and deliver impactful results.
Rich customer data
Kroger Precision Marketing claims that their access to first-party shopper data from Kroger households allows them to deliver highly relevant and effective campaigns.
Measurement capabilities
Kroger Precision Marketing claims that their ability to measure campaign performance against actual sales data sets them apart from competitors.
Trustworthy certification
Kroger Precision Marketing claims that their platinum certification from the Trustworthy Accountability Group demonstrates their commitment to brand safety, fraud prevention, and security.