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Comparison Criteo vs. Lucky Retail Media Vendor Comparison

Criteo and Lucky are Retail Media vendors.

criteo.com
Criteo Connect commerce and media for retail success. They focus on Retail Media Tech & Ad Optimization, Retail & Commerce, AI-Powered Bidding & Optimizat...

luckylabs.io
Lucky Offers real-time retail conversion and inventory data. They focus on Shopper Marketing Data, Retail Media Tech & Ad Optimization and Retail Performance & C...

Criteo or Lucky?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Lucky

"Offers real-time retail conversion and inventory data."
Focused on Shopper Marketing Data, Retail Media Tech & Ad Optimization and Retail Performance & Commerce Attribution .
Lucky provides real-time data from retail partners to optimize marketing strategies. It helps brands understand demand by region and guides their omnichannel strategies. By showing retail partnerships on product pages, brands boost in-store and online sales. Think of it as a bridge between digital strategies and physical retail success.
10 Operational Details
Who are your typical customers?
Enterprises
Large businesses
Medium businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Consumer Goods
How do you collect and monitor consumers and their data?
Location
Behavioral
Pixels
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
Install technology
How do you provide customer service?
Dedicated account manager
Email support
Phone support
How do brands measure the success of a campaign using your platform?
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
Digital Advertising
Measurement
What is your pricing model?
Subscription-based
Custom contract pricing

Criteo

"Connect commerce and media for retail success."
Focused on Retail Media Tech & Ad Optimization, Retail & Commerce, AI-Powered Bidding & Optimization and Retargeting .
Criteo helps marketers navigate today’s digital landscape by leveraging commerce data and AI to drive customer acquisition, retention, and revenue. Through tools like predictive bidding and personalized recommendations, it connects advertisers, retailers, and media owners, ensuring impactful, results-driven campaigns across the open internet.

Key Features & Benefits

AI-driven advertising advantage
Criteo claims that its AI-powered technology delivers unparalleled performance by learning from shoppers for 18 years.
Extensive commerce data connectivity
Criteo claims that its platform connects with over 17,000 brands and agencies, maximizing demand with commerce data.
Real-time ad personalization
Criteo claims that Dynamic Creative Optimization+ provides true real-time ad personalization for effective targeting.
Compare all Retail Media Vendors Head-to-Head