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Comparison Walmart Connect vs. M3 Retail Media Vendor Comparison

Walmart Connect and M3 are Retail Media vendors.

walmartconnect.com
Walmart Connect Connect advertisers directly to Walmart customers nationwide They focus on Retailer-Hosted Media Networks.

m-three.co
M3 Unlock new revenue with non-competitive brand partnerships. They focus on Retail Performance & Commerce Attribution.

Walmart Connect or M3?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Walmart Connect

"Connect advertisers directly to Walmart customers nationwide"
Focused on Retailer-Hosted Media Networks .
Walmart Connect enables advertisers to leverage Walmart’s vast customer data and reach. By integrating ads across online and physical stores, it offers a comprehensive way to track customer behavior and campaign results. This closed-loop system helps advertisers see the direct impact on sales, optimizing engagement and performance.

Key Features & Benefits

Proprietary customer data insights
Walmart Connect claims that it leverages Walmart's proprietary customer data to deliver customer-centric advertising solutions.
Closed-loop measurement capabilities
Walmart Connect claims that its closed-loop measurement system provides a holistic view of customer behavior across online and in-store channels, enabling measurable results.
Omnichannel advertising opportunities
Walmart Connect claims that it offers a range of advertising solutions across Walmart's website, app, in-store, and offsite media channels, enabling brands to connect with customers through various touchpoints.

M3

"Unlock new revenue with non-competitive brand partnerships."
Focused on Retail Performance & Commerce Attribution .
M3 allows retailers to create additional revenue streams by partnering with non-competing brands. This happens right within the customer’s journey on sites and emails. M3 provides control over these partnerships, ensuring seamless integration without affecting conversion rates. Setup is straightforward, allowing retailers to start quickly.

Key Features & Benefits

Unmatched brand alignment capability
M3 claims that it offers 100% share of voice and unmatched brand alignment, ensuring a highly engaged audience.
Eliminate pointless intermediaries
M3 claims that it provides exclusive, direct access to audiences with no middlemen, ensuring transparent ad placements.
Higher audience engagement rate
M3 claims that engagement is 4x higher compared to traditional publishers, delivering superior campaign effectiveness.
Compare all Retail Media Vendors Head-to-Head