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Learn about how these Retail Media vendors stack up against each other by checking out our blurbs, claims, and case studies.

criteo.com
Full Blurb
Criteo
"Connect commerce and media for retail success."
Focused on Retail Media Tech & Ad Optimization .
Criteo helps marketers navigate today’s digital landscape by leveraging commerce data and AI to drive customer acquisition, retention, and revenue. Through tools like predictive bidding and personalized recommendations, it connects advertisers, retailers, and media owners, ensuring impactful, results-driven campaigns across the open internet.
AI-powered personalization
Criteo claims that their AI-powered technology delivers hyper-personalized ads and product recommendations to drive better results.
Largest commerce dataset
Criteo claims that they have access to the world's largest open commerce dataset, allowing them to better understand and reach shoppers.
Commerce media expertise
Criteo claims to be the leading commerce media platform, connecting brands with retailers and premium publishers on the open internet.
instacart.com
Full Blurb
Instacart
"Connects buyers with personal grocery shoppers online"
Focused on Retailer-Hosted Media Networks .
Instacart links consumers with personal shoppers to pick and deliver groceries from local retailers. Customers order online, track real-time shopping progress, and manage delivery preferences. Contactless delivery, curbside pickup, and communication options make it an adaptable solution for today’s shifting retail environment.
Largest online grocery marketplace
Instacart claims that they are the largest online grocery marketplace in North America with access to 1 billion products.
Widest store coverage available
Instacart claims that they serve 14,000 cities and partner with 80,000 stores across U.S. and Canada.
Personal shopper communication feature
Instacart claims that customers can chat with personal shoppers for choosing replacements and tracking orders.