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Comparison Pairzon vs. pass_by Retail Media Vendor Comparison

Pairzon and pass_by are Retail Media vendors.

pairzon.com
Pairzon Transforms transactional data into digital audiences. They focus on Shopper Marketing Data.

passby.com
pass_by Provides competitive market intelligence for retailers efficiently. They focus on Customer & Market Intelligence and Retail Performance & Commerce Attribution.

Pairzon or pass_by?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Pairzon

"Transforms transactional data into digital audiences."
Focused on Shopper Marketing Data .
Pairzon consolidates retail sales data into actionable digital insights. It bridges online and offline customer identities, enabling precise audience targeting. Marketers can optimize campaigns and predict buyer behavior using AI-driven segmentation. The platform’s real-time data helps retailers see true ROI and adapt quickly to consumer trends.

Key Features & Benefits

Amazing dashboard for insights
Pairzon claims that its dashboard is the best way to know how campaigns are performing in real-time and make important decisions.
Audience building capabilities
Pairzon claims that their audience building capabilities prevent wasted budgets and target audiences likely to convert.
PII-compliant data processing
Pairzon claims that they enable marketers to create audiences and share data without disclosing personal information.

pass_by

"Provides competitive market intelligence for retailers efficiently."
Focused on Customer & Market Intelligence and Retail Performance & Commerce Attribution .
Pass_by uses AI to offer crucial insights into customer foot traffic and spending trends, helping retailers stay competitive. It provides essential data for store location decisions and marketing strategies. This helps businesses analyze metrics like customer demographics, store performance, and competitor actions, essentially strengthening their market position.
Compare all Retail Media Vendors Head-to-Head