Blurbs
comparison of Walmart Connect and Publitas
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Walmart Connect and Publitas
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Publitas
"Shoppable digital catalogs to convert online shoppers."
Focused on
Creative Automation & Content
.
Publitas helps marketers create dynamic shoppable digital catalogs that engage shoppers. It integrates with product feeds to generate interactive media, which can be distributed across channels. Readers can browse, engage, and buy directly from the catalog, turning a static experience into an evolving sales channel.
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Media & Entertainment
Consumer Goods
How do you collect and monitor consumers and their data?
Cookies
IP Address
Location
Is your platform CCPA and GDPR compliant?
Yes
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Provide data
How do you provide customer service?
Dedicated account manager
Email support
Phone support
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
Consumer Messaging
Custom APIs & Webhooks
What is your pricing model?
Subscription-based
Tiered pricing
Custom contract pricing
AI-powered design tools
Publitas claims that its AI-powered design tools enable advanced content creation, allowing users to generate shoppable content from product feeds and operator rules while managing brand, look, and feel.
Real-time A/B testing
Publitas claims that its platform allows for easy preparation and launch of multivariant experiments, enabling the identification of winning variants through its dashboard or preferred analytics platforms.
Data-driven personalization
Publitas claims that its platform offers data-driven decision-making and hyper-personalization through AI data analysis, optimizing the shopping experience for each customer.
Walmart Connect
"Connect advertisers directly to Walmart customers nationwide"
Focused on
Retailer-Hosted Media Networks
.
Walmart Connect enables advertisers to leverage Walmart’s vast customer data and reach. By integrating ads across online and physical stores, it offers a comprehensive way to track customer behavior and campaign results. This closed-loop system helps advertisers see the direct impact on sales, optimizing engagement and performance.
Proprietary customer data insights
Walmart Connect claims that it leverages Walmart's proprietary customer data to deliver customer-centric advertising solutions.
Closed-loop measurement capabilities
Walmart Connect claims that its closed-loop measurement system provides a holistic view of customer behavior across online and in-store channels, enabling measurable results.
Omnichannel advertising opportunities
Walmart Connect claims that it offers a range of advertising solutions across Walmart's website, app, in-store, and offsite media channels, enabling brands to connect with customers through various touchpoints.