Blurbs
comparison of Walmart Connect and Axonet
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Walmart Connect and Axonet
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Axonet
"Centralizes C-store shopper data for CPG marketing."
Focused on
Non-retailer Specific Networks and Shopper Marketing Data
.
Axonet takes thousands of C-store data points and organizes them into a single network. CPGs can easily tap into this consolidated data to create scalable, meaningful marketing offers. This allows brands to connect with what used to be a hard-to-reach audience, in ways that drive sales and loyalty.
Effective, scalable marketing channel
Axonet claims that CPGs can deliver impactful promotions to C-store customers and boost sales significantly with their network.
Influences C-store guest loyalty
Axonet claims that their solutions enhance customer satisfaction and drive loyalty with tailored, impactful promotions.
High-margin revenue opportunities
Axonet claims that C-stores can unlock profitable opportunities with targeted offers and promotions through their network.
Walmart Connect
"Connect advertisers directly to Walmart customers nationwide"
Focused on
Retailer-Hosted Media Networks
.
Walmart Connect enables advertisers to leverage Walmart’s vast customer data and reach. By integrating ads across online and physical stores, it offers a comprehensive way to track customer behavior and campaign results. This closed-loop system helps advertisers see the direct impact on sales, optimizing engagement and performance.
Proprietary customer data insights
Walmart Connect claims that it leverages Walmart's proprietary customer data to deliver customer-centric advertising solutions.
Closed-loop measurement capabilities
Walmart Connect claims that its closed-loop measurement system provides a holistic view of customer behavior across online and in-store channels, enabling measurable results.
Omnichannel advertising opportunities
Walmart Connect claims that it offers a range of advertising solutions across Walmart's website, app, in-store, and offsite media channels, enabling brands to connect with customers through various touchpoints.