Blurbs
comparison of Koddi and Pairzon
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Koddi and Pairzon
Learn about how these Retail Media vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Pairzon
"Transforms transactional data into digital audiences."
Focused on
Shopper Marketing Data
.
Pairzon consolidates retail sales data into actionable digital insights. It bridges online and offline customer identities, enabling precise audience targeting. Marketers can optimize campaigns and predict buyer behavior using AI-driven segmentation. The platform’s real-time data helps retailers see true ROI and adapt quickly to consumer trends.
Amazing dashboard for insights
Pairzon claims that its dashboard is the best way to know how campaigns are performing in real-time and make important decisions.
Audience building capabilities
Pairzon claims that their audience building capabilities prevent wasted budgets and target audiences likely to convert.
PII-compliant data processing
Pairzon claims that they enable marketers to create audiences and share data without disclosing personal information.
Koddi
"Programmatic ad solutions for commerce media companies"
Focused on
Retail Media Tech & Ad Optimization
.
Koddi helps marketers navigate the complex commerce media landscape by offering flexible advertising solutions. Their platform supports a wide array of ad formats, including display, native, and video. Koddi's focus is on giving advertisers control and flexibility, allowing them to optimize campaigns across retail and other verticals efficiently.
AI-powered ad technology
Koddi claims that its AI-powered ad technology optimizes performance across channels, driving revenue growth and profitability for marketplaces.
First-party data utilization
Koddi claims that its platforms utilize first-party data to enhance the shopping experience for users and optimize performance for advertisers.
Comprehensive commerce media solutions
Koddi claims to offer a comprehensive suite of software and services that power commerce media for any advertiser, marketplace, or industry.