Blurbs Logo

Comparison Liveramp vs. Retention.com Data Enrichment and Addressability Vendor Comparison

Liveramp and Retention.com are Audience Data & Enhancement vendors.

liveramp.com
Liveramp Connects and collaborates data for better insights. They focus on Data Onboarding.

retention.com
Retention.com Turning anonymous site visitors into marketable leads. They focus on Anonymous Visitor Identification.

Liveramp or Retention.com?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Liveramp

"Connects and collaborates data for better insights."
Focused on Data Onboarding .
LiveRamp enables marketers to connect data from multiple sources to create a comprehensive view of the customer. It helps them collaborate with partners without losing data privacy, improving customer insights and campaign performance across various platforms. This approach simplifies multi-channel marketing and refines targeting strategies.

Retention.com

"Turning anonymous site visitors into marketable leads."
Focused on Anonymous Visitor Identification .
Retention.com helps marketers make sense of anonymous web traffic. By identifying visitors, it turns them into valuable leads. The company pushes these into existing marketing channels as first-party data. This makes personalizing messages easier and more targeted, boosting revenue along the way.

Key Features & Benefits

Product innovation
Retention.com claims that its identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue by 2-3x.
Email list growth
Retention.com claims that it can expand your email list by identifying website visitors, even if they don't fill out a form.
Cost savings
Retention.com claims that it can lower acquisition costs, acquire more customers, and boost revenue for Shopify merchants.
Compare all Audience Data & Enhancement Vendors Head-to-Head