Blurbs
comparison of Gobot and Audigent
Learn about how these Audience Data & Enhancement vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Gobot and Audigent
Learn about how these Audience Data & Enhancement vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Gobot
"Turn anonymous visitors into retargeted email contacts."
Focused on
Customer Data Infrastructure & Identity Resolution
.
Gobot helps marketers by converting anonymous site visitors into email and SMS retargeting opportunities. They focus on using shopper data to personalize and recommend products, addressing the issue of limited First-Party Data. Gobot's tools help expand audience reach, making customer engagement more targeted and efficient.
Exceptional revenue recovery capability
Gobot claims that their Identity Pixel is the top source of new email marketing revenue, delivering over 50X ROI in the first month.
Comprehensive data collection strategy
Gobot claims that their 1:1 Guided Experiences expand First-Party Data by collecting shopper preferences to improve personalization.
High integration adaptability
Gobot claims they offer full integration with leading Ecommerce platforms and apps, enhancing tech stack flexibility.
Audigent
"Transforms first-party data into actionable media strategies"
Focused on
Customer Data Infrastructure & Identity Resolution and Private Marketplace (PMP)
.
Audigent uses first-party data to optimize media strategies without relying on cookies. By harnessing partnerships with major publishers and data curation, Audigent enhances programmatic advertising efficiency. Its tools enable advertisers to target accurately and navigate the changing digital privacy landscape effectively.
privacy-safe identity solution
Audigent claims that its Hadron IDâ„¢ offers a future-proof, privacy-safe identity solution, ensuring interoperability without cookies.
optimized data curation
Audigent claims that its SmartPMPâ„¢, ContextualPMPâ„¢, and CognitivePMP products optimize consumer-safe data with premium inventory at scale.
unique supply-demand alignment
Audigent claims that its platform aligns supply- and demand-side technologies uniquely, optimizing media performance for digital campaigns.