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Comparison Krateo vs. BlotOut Audience Data & Enhancement Vendor Comparison

Krateo and BlotOut are Audience Data & Enhancement vendors.

krateo.ai
Krateo Identify, score, activate anonymous website visitors easily. They focus on AI-Based Consumer Insights and Anonymous Visitor Identification.

blotout.io
BlotOut Restores marketing signals post-cookie era accurately They focus on Identity Resolution.

Krateo or BlotOut?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Krateo

"Identify, score, activate anonymous website visitors easily."
Focused on AI-Based Consumer Insights and Anonymous Visitor Identification .
Krateo AI streamlines how marketers convert site visitors into prospects. It uncovers who’s browsing, evaluates their interest levels, and seamlessly integrates high-potential leads into marketing workflows. Less guesswork, more engagement. Ideal for modern marketers juggling priorities in an ever-shifting digital landscape.
10 Operational Details
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Financial Services
Education
How do you collect and monitor consumers and their data?
Cookies
Javascript
Pixels
Is your platform CCPA and GDPR compliant?
Only CCPA
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Install technology
How do you provide customer service?
Dedicated account manager
Email support
Self-service knowledge base
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
Consumer Messaging
E-Commerce Platforms
Custom APIs & Webhooks
What is your pricing model?
Subscription-based
Tiered pricing

Key Features & Benefits

Identify anonymous visitors
Krateo AI claims that they can identify up to 25x more anonymous website visitors by email instantly compared to traditional methods.
Match emails with data
Krateo AI claims that they can match emails with 1st party data for privacy compliance and more personalized marketing campaigns.
Analyze audience segments
Krateo AI claims that they can analyze audience segments by site behavior and campaign performance using AI modeling.

BlotOut

"Restores marketing signals post-cookie era accurately"
Focused on Identity Resolution .
Blotout helps marketers keep accurate marketing signals despite privacy changes. It provides a unique lifetime ID to recognize customers, restoring cart data and remarketing to customers who would otherwise be lost post-cookie. It offers real-time analytics and performance rebuilding with minimal code changes.

Key Features & Benefits

Accuracy and Compliance
Blotout claims that its lifetime ID recognizes new and returning customers with 100% accuracy while maintaining compliance with global privacy laws.
Boosting Marketing Performance
Blotout claims to boost marketing and ad performance by rebuilding signals around a lifetime ID, allowing remarketing of every site visit in real-time.
Customer Retention Solution
Blotout claims to solve the issue of returning customers showing up as anonymous by capturing their visits with just one line of code.
Compare all Audience Data & Enhancement Vendors Head-to-Head