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Comparison Krateo vs. Upstack Data Audience Data & Enhancement Vendor Comparison

Krateo and Upstack Data are Audience Data & Enhancement vendors.

krateo.ai
Krateo Identify, score, activate anonymous website visitors easily. They focus on AI-Based Consumer Insights and Anonymous Visitor Identification.

upstackdata.com
Upstack Data Identifies hidden visitors to recover revenue They focus on Anonymous Visitor Identification.

Krateo or Upstack Data?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Krateo

"Identify, score, activate anonymous website visitors easily."
Focused on AI-Based Consumer Insights and Anonymous Visitor Identification .
Krateo AI streamlines how marketers convert site visitors into prospects. It uncovers who’s browsing, evaluates their interest levels, and seamlessly integrates high-potential leads into marketing workflows. Less guesswork, more engagement. Ideal for modern marketers juggling priorities in an ever-shifting digital landscape.
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
What verticals do your typical customers belong to?
Retail & E-commerce
Financial Services
Education
How do you collect and monitor consumers and their data?
Cookies
Javascript
Pixels
Is your platform CCPA and GDPR compliant?
Only CCPA
What is your standard 'time-til-live' for clients?
Days
What does a client need to install to start using your service?
Install technology
How do you provide customer service?
Dedicated account manager
Email support
Self-service knowledge base
How do brands measure the success of a campaign using your platform?
Performance
Customer Engagement
Revenue Growth
What integrations do you offer?
E-Commerce Platforms
Consumer Messaging
Custom APIs & Webhooks
What is your pricing model?
Subscription-based
Tiered pricing

Key Features & Benefits

Identify anonymous visitors
Krateo AI claims that they can identify up to 25x more anonymous website visitors by email instantly compared to traditional methods.
Match emails with data
Krateo AI claims that they can match emails with 1st party data for privacy compliance and more personalized marketing campaigns.
Analyze audience segments
Krateo AI claims that they can analyze audience segments by site behavior and campaign performance using AI modeling.

Upstack Data

"Identifies hidden visitors to recover revenue"
Focused on Anonymous Visitor Identification .
Upstack Data helps marketers identify and leverage hidden website visitors to recover lost revenue. It uses advanced tracking and identity resolution to recognize anonymous visitors and send personalized messaging, boosting conversions. The platform integrates with tools like Klaviyo and Meta for enhanced data-driven marketing strategies.

Key Features & Benefits

Improved data accuracy
Upstack Data claims that their session enrichment and CAPI perform 35% better than competitors, improving data accuracy.
Enhanced audience tracking
Upstack Data claims that they improve audience recognition by up to 60% with their Identity Resolution and PersistentID+.
Higher ROI performance
Upstack Data claims their platform boosts Klaviyo ROI with 45% more abandonment capture, enhancing email marketing effectiveness.
Compare all Audience Data & Enhancement Vendors Head-to-Head