Blurbs
comparison of InMarket and Truthset
Learn about how these Audience Data & Enhancement vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of InMarket and Truthset
Learn about how these Audience Data & Enhancement vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
InMarket
"Links brands with consumers in real time"
Focused on
Audience Targeting & Data Activation and Customer & Market Intelligence
.
InMarket enhances marketing by using real-time data to connect brands and consumers right when it matters. They optimize ad spending and drive measurable growth through real-time marketing techniques. InMarket's platform enables marketers to effectively bridge consumer intent with actual purchases, creating seamless connections across various media channels.
Data-Driven Insights
INMARKET claims that their platform is powered by 60+ Petabytes of data to help discover what matters most for actionable consumer insights.
Real-Time Optimization
INMARKET claims that their real-time optimization engine improves in-flight media effectiveness by up to 10x compared to industry benchmarks.
Precise Targeting
INMARKET claims that their AI-Driven Predictive and Real-Time Omnichannel Activation generates average CTRs 5x higher than industry benchmarks.
Truthset
"Provides accurate consumer data for marketing success."
Focused on
Customer Data Infrastructure & Identity Resolution
.
Truthset ensures data accuracy for marketers. Validates data across sources, revealing discrepancies and reducing waste. Offers unbiased scores, so marketers can trust demographic targeting. Simplifies audience building and activation. Enables marketers to align data quality with campaign goals, improving overall performance with actionable insights.