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Comparison Epsilon vs. OwnID Data, Analytics and Insights Vendor Comparison

Epsilon and OwnID are Audience Data & Enhancement vendors.

epsilon.com
Epsilon Data-driven marketing focused on measurable results. They focus on Identity Resolution and Data Onboarding.

ownid.com
OwnID Eliminates passwords with biometric login and registration. They focus on Anonymous Visitor Identification.

Epsilon or OwnID?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Epsilon

"Data-driven marketing focused on measurable results."
Focused on Identity Resolution and Data Onboarding .
Epsilon delivers precise marketing by leveraging customer data insights. They offer tailored strategies that drive business outcomes. With a focus on tangible results, Epsilon helps marketers cut through the clutter and optimize campaigns. The platform's strength lies in its ability to integrate data effectively across channels.

Key Features & Benefits

Outcome-focused marketing superiority
Epsilon claims that they lead in outcome-based marketing strategies improving client campaign results.
Advanced data analytics technology
Epsilon claims that they use cutting-edge data analytics to ensure precise audience targeting.
Comprehensive personalization solutions
Epsilon claims that their personalization techniques increase customer engagement and conversion rates.

OwnID

"Eliminates passwords with biometric login and registration."
Focused on Anonymous Visitor Identification .
OwnID enables marketers to ditch passwords for user logins, increasing security and reducing dropout rates. Passkeys like biometrics streamline registration and login, enhancing user experience. AI-driven authentication caters to both human users and AI agents, maintaining security in a dynamic landscape where seamless automation is key.

Key Features & Benefits

Enhanced Security Standards
OwnID claims that their platform eliminates password-related risks, protecting customers from common online security threats.
Higher User Engagement
OwnID claims that their seamless biometric authentication increases customer logins, improving user engagement.
Improved Business ROI
OwnID claims that their passkey-first authentication boosts web conversion and creates a strong ROI for businesses.
Compare all Audience Data & Enhancement Vendors Head-to-Head