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Comparison SmartRecognition vs. Truthset Audience Data & Enhancement Vendor Comparison

SmartRecognition and Truthset are Audience Data & Enhancement vendors.

smartrecognition.com
SmartRecognition Identifies anonymous website visitors for targeted marketing They focus on Anonymous Visitor Identification.

truthset.io
Truthset Provides accurate consumer data for marketing success. They focus on Identity Resolution.

SmartRecognition or Truthset?
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SmartRecognition

"Identifies anonymous website visitors for targeted marketing"
Focused on Anonymous Visitor Identification .
Smart Recognition identifies anonymous website visitors, allowing businesses to remarket directly. This tool captures and converts anonymous traffic into leads, feeding those details into CRM or email systems. By leveraging A.I. and big data, businesses can conduct cost-effective retargeting across major networks like Facebook and Google, improving their reach.

Key Features & Benefits

Record Breaking ROI
Smart Recognition claims that with the ability to remarket to much more traffic via email and remarketing campaigns, clients generate a much larger and faster ROI.
Identify More Opportunities
Smart Recognition claims to unlock the potential to identify 10x more opportunities by actually identifying anonymous website visitors to retarget them.
Grow Email List
Smart Recognition claims to be the fastest method to grow an email list by capturing emails of up to 40% of anonymous website visitors instead of just 2-5%.

Truthset

"Provides accurate consumer data for marketing success."
Focused on Identity Resolution .
Truthset ensures data accuracy for marketers. Validates data across sources, revealing discrepancies and reducing waste. Offers unbiased scores, so marketers can trust demographic targeting. Simplifies audience building and activation. Enables marketers to align data quality with campaign goals, improving overall performance with actionable insights.
Compare all Audience Data & Enhancement Vendors Head-to-Head