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Comparison Airship vs. Novel Email and SMS Marketing Vendor Comparison

Airship and Novel are Email and SMS Marketing vendors.

airship.com
Airship Orchestrate customer journeys across all channels effortlessly They have no reported specialities.

novel.com
Novel Build digital wallet passes for eCommerce and retail. They focus on Mobile Engagement & Messaging.

Airship or Novel?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Airship

"Orchestrate customer journeys across all channels effortlessly"
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Airship lets marketers create and manage customer journeys in one place. By unifying interactions across web, mobile, email, and more, users can tailor engagement to fit each audience. With real-time data capture and AI integration, marketing teams optimize each touchpoint without developer reliance. It's martech without the typical headaches.

Key Features & Benefits

No-code platform saves resources
Airship claims that their no-code native experience editor allows teams to create experiences across channels without developers.
Generative AI accelerates journeys
Airship claims that their Journey AI uses generative AI to create web and app journeys, enhancing content and connections.
Data insights without coding
Airship claims that their platform collects and analyzes customer data seamlessly, providing insights to tailor experiences.

Novel

"Build digital wallet passes for eCommerce and retail."
Focused on Mobile Engagement & Messaging .
Novel enables marketers to connect with customers via Apple and Google wallet passes, directly on their phones. By using push notifications, marketers can bypass crowded email inboxes and SMS, driving engagement without needing a separate app. It's straightforward to integrate with tools like Shopify and expand loyalty programs.

Key Features & Benefits

Higher read rate
Novel claims that their push notifications have a higher read rate than Email & SMS, ensuring better customer engagement.
Seamless integration
Novel claims that their wallet passes easily integrate with existing retention tools for effortless customer engagement.
Loyalty enhancement
Novel claims that their multi-level pass configurations enhance loyalty programs for increased customer retention.
Compare all Email and SMS Marketing Vendors Head-to-Head