Blurbs
comparison of Textual and Backstroke
Learn about how these Email and SMS Marketing vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Blurbs
comparison of Textual and Backstroke
Learn about how these Email and SMS Marketing vendors stack up against each other
by
checking out our blurbs,
claims, and case studies.
Textual
"Enables product purchases via text messaging"
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Textual simplifies mobile shopping by letting customers buy products with a single text. Marketers can use it to boost direct-to-consumer revenue with text-to-buy programs, offering instant purchasing on items. The platform integrates with existing systems, enabling seamless reordering and inventory control.
Friction-free buying experience
Textual claims that customers can purchase products instantly with just a text message, enhancing the buying experience.
High conversion rates
Textual claims that its text-to-buy platform achieves conversion rates between 5% to 20%, far superior to typical email campaigns.
Seamless integration
Textual claims that it easily integrates with platforms like Shopify, Salesforce Commerce Cloud, and Magento to streamline operations.
Backstroke
"Automates marketing campaigns with AI-driven agents."
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Backstroke uses autonomous agents to handle campaign tasks like research, segmentation, writing, and design. Marketers oversee the process without direct input. This method lets marketers focus on strategy without getting bogged down in execution. The system utilizes a vast dataset to enhance targeting and timing, boosting campaign efficiency.
AI-exclusive for enhanced messaging
Backstroke claims that their AI platform is tailored exclusively for Email, SMS, & Push notifications, ensuring smarter segmentation and campaign deployment.
Access to advanced data insights
Backstroke claims that with 10,000+ B2C brand data, they fine-tune messages to drive 20% more revenue without needing data scientists.
Collaborations with innovative brands
Backstroke claims that brands like BITCHSTIX and Pearl iZUMi trust their AI to transform email engagement and increase revenue.