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Comparison MailChimp vs. Postscript Email Marketing (ESP) Vendor Comparison

MailChimp and Postscript are SMS Marketing vendors.

mailchimp.com
MailChimp Send targeted, personalized emails and SMS campaigns. They focus on Segmentation & Audiences, Campaigns & Workflows, Campaigns & Workflows and Segmentatio...

postscript.io
Postscript Enhance Shopify revenue through SMS engagement. They focus on Campaigns & Workflows.

MailChimp or Postscript?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

MailChimp

"Send targeted, personalized emails and SMS campaigns."
Focused on Segmentation & Audiences, Campaigns & Workflows, Campaigns & Workflows and Segmentation & Audiences .
Mailchimp simplifies navigating the chaotic MarTech world by letting marketers send personalized emails and SMS campaigns. Users can integrate with popular platforms, manage audience segments, and track performance metrics to improve sales outcomes. Its features streamline campaign management for better engagement and growth.

Key Features & Benefits

advanced email automation
Mailchimp claims that their AI-powered email marketing platform helps achieve up to a 25x ROI for users.
comprehensive integrations offer
Mailchimp claims to power ecommerce growth with 300+ integrations, enhancing marketing features with platforms like Shopify and Salesforce.
cutting-edge AI tools
Mailchimp claims that its generative AI tools effortlessly transform content creation, enabling more engaging and on-brand campaigns.

Postscript

"Enhance Shopify revenue through SMS engagement."
Focused on Campaigns & Workflows .
Postscript transforms Shopify stores' SMS strategies. It helps brands build engaged SMS lists, drive direct sales through personalized text messages, and optimize using AI-driven insights. Marketers can leverage strategic tools like RCS and Cashback to maximize conversion rates. Postscript's platform supports compliance, ensuring safe and effective messaging campaigns.

Key Features & Benefits

Faster list growth
Postscript claims that brands grow their list 3X faster here than anywhere else through their Popup Editor, CashBack, and Onsite Opt-In features.
Highest performing messages
Postscript claims that their SMS campaigns drive an average 34x ROI by replacing traditional A/B tests with AI technology.
Best-in-class compliance
Postscript claims that compliance is core to their product and strategy, protecting merchants from costly lawsuits with deep legal expertise.
Compare all SMS Marketing Vendors Head-to-Head