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Comparison MailChimp vs. Postscript Email Marketing (ESP) Vendor Comparison

MailChimp and Postscript are SMS Marketing vendors.

mailchimp.com
MailChimp Drives sales with integrated email marketing They focus on Segmentation & Audiences, Campaigns & Workflows and Campaigns & Workflows.

postscript.io
Postscript Enhance Shopify revenue through SMS engagement. They focus on Campaigns & Workflows.

MailChimp or Postscript?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

MailChimp

"Drives sales with integrated email marketing"
Focused on Segmentation & Audiences, Campaigns & Workflows and Campaigns & Workflows .
Mailchimp helps marketers by integrating email, social media, and SMS campaigns into a comprehensive platform. With detailed audience insights, custom templates, and AI tools, it enables marketers to craft personalized, data-driven communication strategies. This approach assists in boosting engagement, optimizing campaigns, and ultimately driving more sales.

Key Features & Benefits

Highly personalized emails
Mailchimp claims that its email marketing platform boosts sales through personalized messages that convert users effectively.
Integrated marketing channels
Mailchimp claims that its platform amplifies reach and engagement by integrating email, SMS, and social media marketing seamlessly.
AI growth assistant
Mailchimp claims that its AI marketing tools help businesses grow by crafting more captivating and converting content.

Postscript

"Enhance Shopify revenue through SMS engagement."
Focused on Campaigns & Workflows .
Postscript transforms Shopify stores' SMS strategies. It helps brands build engaged SMS lists, drive direct sales through personalized text messages, and optimize using AI-driven insights. Marketers can leverage strategic tools like RCS and Cashback to maximize conversion rates. Postscript's platform supports compliance, ensuring safe and effective messaging campaigns.

Key Features & Benefits

Faster list growth
Postscript claims that brands grow their list 3X faster here than anywhere else through their Popup Editor, CashBack, and Onsite Opt-In features.
Highest performing messages
Postscript claims that their SMS campaigns drive an average 34x ROI by replacing traditional A/B tests with AI technology.
Best-in-class compliance
Postscript claims that compliance is core to their product and strategy, protecting merchants from costly lawsuits with deep legal expertise.
Compare all SMS Marketing Vendors Head-to-Head