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Comparison Listrak vs. Textual Email Marketing (ESP) Vendor Comparison

Listrak and Textual are SMS Marketing vendors.

listrak.com
Listrak Integrates data for personalized cross-channel marketing. They focus on Segmentation & Audiences, Campaigns & Workflows and Campaigns & Workflows.

textual.com
Textual Enables product purchase via text message. They focus on Conversational Commerce.

Listrak or Textual?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Listrak

"Integrates data for personalized cross-channel marketing."
Focused on Segmentation & Audiences, Campaigns & Workflows and Campaigns & Workflows .
Listrak helps marketers by integrating data, identity, and channels across email, SMS, push, and web. This creates a unified platform that manages customer journeys from a single point. Marketers engage customers through hyper-personalized experiences, increasing conversions and retention while driving revenue without juggling multiple tools.

Key Features & Benefits

Revenue, Growth, and ROI
Listrak claims that every feature, strategy, and innovation is designed to drive measurable growth and revenue.
Unified Cross-Channel Marketing
Listrak claims that it seamlessly integrates data across email, SMS, push, and web, giving marketers full journey control.
AI-Powered Precision
Listrak claims that its AI-driven personalization boosts conversions, retention, and revenue with precise targeting.

Textual

"Enables product purchase via text message."
Focused on Conversational Commerce .
Textual offers a text-to-buy platform letting customers purchase products with a simple text. It integrates with systems like Shopify and Salesforce, helping marketers create automated flows for cross-selling, audience segmentation, and subscriber acquisition, driving direct-to-consumer (DTC) sales without traditional e-commerce friction.

Key Features & Benefits

High Conversion Rates
Textual claims that their platform achieves up to 20% conversion rates, offering instant gratification through text message purchases.
Best ROI in Industry
Textual claims that their text-to-buy solution delivers best-in-class ROI, with a range from 25x to 90x.
Seamless Integration Tools
Textual claims that their platform integrates easily with platforms like Shopify and Salesforce, enhancing marketing automation.
Compare all SMS Marketing Vendors Head-to-Head