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Comparison Klaviyo vs. Drip Email Marketing (ESP) Vendor Comparison

Klaviyo and Drip are Email Marketing (ESP) and SMS Marketing vendors.

klaviyo.com
Klaviyo Automate customer engagement with AI-driven strategies. They focus on Segmentation & Audiences, Campaigns & Workflows, Personalization & Content, Segmentati...

drip.com
Drip Powerful email marketing automation for marketers They focus on Segmentation & Audiences, Campaigns & Workflows, Campaigns & Workflows and Segmentatio...

Klaviyo or Drip?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Klaviyo

"Automate customer engagement with AI-driven strategies."
Focused on Segmentation & Audiences, Campaigns & Workflows, Personalization & Content, Segmentation & Audiences, Campaigns & Workflows and Personalization & Content .
Klaviyo unifies data, channels, and AI to create personalized customer experiences. They connect email, SMS, and more under one platform, letting marketers automate and optimize customer engagement. Klaviyo reveals which tactics work, cuts through the noise, and seamlessly integrates with existing ecommerce tools for smarter growth.

Key Features & Benefits

AI-first platform
Klaviyo claims that their AI-first platform brings marketing and service together for deeper customer relationships.
Omnichannel expertise
Klaviyo claims to unify data and channels in one platform for seamless growth with real-time personalization.
Extensive integrations
Klaviyo claims to offer 350+ app integrations to connect your data effortlessly with their platform.

Drip

"Powerful email marketing automation for marketers"
Focused on Segmentation & Audiences, Campaigns & Workflows, Campaigns & Workflows and Segmentation & Audiences .
Drip automates email marketing by letting businesses craft personalized campaigns without fuss. It focuses on smart segmentation, dynamic insights, and seamless integrations, helping marketers fine-tune messages to hit specific targets. Drip combines simplicity with power, making it suitable for both small brands and growing businesses.

Key Features & Benefits

Superior Segmentation Feature
Drip claims that customers using segmentation earn 5x more revenue than those who don’t, driving higher sales and engagement.
Effortless Migration Service
Drip claims their free migration service is headache-free, quickly moving users with large lists to Drip for smooth startup.
Powerful Automation Tools
Drip claims that their automation engine personalizes and follow-ups automatically, enhancing conversion while being user-friendly.
Compare all Email Marketing (ESP) Vendors Head-to-Head