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Comparison Backstroke vs. Retentics Email Marketing (ESP) Vendor Comparison

Backstroke and Retentics are Email Marketing (ESP) and SMS Marketing vendors.

backstroke.com
Backstroke Generates high-conversion emails swiftly with AI. They focus on Testing & Analytics and Testing & Analytics.

retentics.com
Retentics Optimize Klaviyo flows with AI-driven predictions. They focus on Testing & Analytics and Testing & Analytics.

Backstroke or Retentics?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Backstroke

"Generates high-conversion emails swiftly with AI."
Focused on Testing & Analytics and Testing & Analytics .
Backstroke streamlines email creation for eCommerce. Marketers generate personalized emails quickly, enhancing engagement and conversion rates. By automating copy, creative, formatting, and scheduling, it saves time and simplifies email strategies. Backstroke suits those looking to refine digital marketing campaigns without cumbersome processes, making it accessible for busy teams.

Key Features & Benefits

Higher conversion rates
Backstroke claims that its emails convert 31% better than those not using their platform.
A/B testing success
Backstroke claims that its emails consistently outperform control emails in A/B tests.
Personalization at scale
Backstroke claims that it simplifies creating and scheduling personalized emails rapidly.

Retentics

"Optimize Klaviyo flows with AI-driven predictions."
Focused on Testing & Analytics and Testing & Analytics .
Retentics enhances Klaviyo by using AI to predict customer behavior, adjusting email flow timing, and content inline with user data. It personalizes recommendations based on buyers' unique patterns, automating message dispatch to anticipate customer needs. This smart segmentation aims to capture demand and increase order values.

Key Features & Benefits

AI-Driven Flow Optimization
Retentics claims that its AI makes smart predictions for personalized recommendations, enhancing customer experience.
Increase in Revenue
Retentics claims that clients see up to a 5x increase in revenue compared to using Klaviyo alone.
Higher Average Order Value
Retentics claims that users experience a 3x surge in average order value by personalizing flows.
Compare all Email Marketing (ESP) Vendors Head-to-Head