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Comparison BlueCore vs. SMTP2GO Email Marketing (ESP) Vendor Comparison

BlueCore and SMTP2GO are Email Marketing (ESP) vendors.

bluecore.com
BlueCore AI-driven retail personalization platform boosting conversions. They focus on Segmentation & Audiences, Personalization & Content and Personalization & Content.

smtp2go.com
SMTP2GO Reliable email delivery without the headaches. They focus on Transactional.

BlueCore or SMTP2GO?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

BlueCore

"AI-driven retail personalization platform boosting conversions."
Focused on Segmentation & Audiences, Personalization & Content and Personalization & Content .
Bluecore helps marketers by turning real-time customer data into actionable insights. It delivers personalized experiences across email, SMS, site, and paid media, using AI to predict shopper behavior. Easily orchestrate 1:1 campaigns, grow lists, and increase repeat purchases, all from a unified platform designed for the retail industry.

Key Features & Benefits

AI-Driven Personalization
Bluecore claims that their AI provides 1:1 personalized shopping experiences across channels, boosting engagement and conversions.
Efficiency and Speed
Bluecore claims that campaigns are faster with 80% less production time, optimizing customer engagement in real-time.
Customer Retention Boost
Bluecore claims that their solutions increase retention by more than 2x, achieving a 59% 2-year retention rate.

SMTP2GO

"Reliable email delivery without the headaches."
Focused on Transactional .
SMTP2GO helps marketers by offering reliable email delivery with scalable infrastructure. It reduces the downtime of outgoing emails by using a multi-data center approach. Users can track emails, analyze reports, and stay off blacklists automatically. No complex setup needed for spam compliance or domain verification.

Key Features & Benefits

Rock solid reliability
SMTP2GO claims that their redundant, multi data center infrastructure ensures emails are sent even during major outages.
Comprehensive analytics tools
SMTP2GO claims that their service allows tracking emails to final destination and offers robust testing against spam filters.
Excellent customer service
SMTP2GO claims that their award-winning support responds quickly to issues, offering helpful directions instead of generic KB articles.
Compare all Email Marketing (ESP) Vendors Head-to-Head