Zeta Global
"AI-powered marketing platform for omnichannel growth."
Focused on
Segmentation & Audiences, Campaigns & Workflows, Personalization & Content, Transactional and Testing & Analytics
.
Zeta Global offers an AI-enhanced marketing platform combining data, identity, and channel activation. It helps marketers identify customers, analyze their behavior, and engage them across multiple channels. By providing tools for acquisition, growth, and retention, Zeta helps navigate and thrive in the complex marketing landscape.
Key Features & Benefits
AI-Powered Marketing Edge
Zeta claims that its AI-powered platform unifies data to drive better consumer experiences and achieve superior brand results.
Deterministic Attribution Impact
Zeta claims that its deterministic attribution ties every customer experience to measurable outcomes, making each decision accountable.
Predictable Performance Guarantee
Zeta claims that its identity-powered activation guarantees performance by connecting touchpoints to real business impact.