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Comparison BlueCore vs. Atwave Email Marketing (ESP) Vendor Comparison

BlueCore and Atwave are Email Marketing (ESP) vendors.

bluecore.com
BlueCore AI-driven retail personalization platform boosting conversions. They focus on Segmentation & Audiences, Personalization & Content and Personalization & Content.

atwave.com
Atwave Connect brands to audiences via email advertising. They focus on Campaigns & Workflows.

BlueCore or Atwave?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

BlueCore

"AI-driven retail personalization platform boosting conversions."
Focused on Segmentation & Audiences, Personalization & Content and Personalization & Content .
Bluecore helps marketers by turning real-time customer data into actionable insights. It delivers personalized experiences across email, SMS, site, and paid media, using AI to predict shopper behavior. Easily orchestrate 1:1 campaigns, grow lists, and increase repeat purchases, all from a unified platform designed for the retail industry.

Key Features & Benefits

AI-Driven Personalization
Bluecore claims that their AI provides 1:1 personalized shopping experiences across channels, boosting engagement and conversions.
Efficiency and Speed
Bluecore claims that campaigns are faster with 80% less production time, optimizing customer engagement in real-time.
Customer Retention Boost
Bluecore claims that their solutions increase retention by more than 2x, achieving a 59% 2-year retention rate.

Atwave

"Connect brands to audiences via email advertising."
Focused on Campaigns & Workflows .
Atwave connects brands with targeted audiences using email lists from various publishers. It focuses on high engagement through dedicated emails and optimizes user journeys. It aims to elevate email to an impactful paid media channel, offering brands a direct line to consumers with high intent.

Key Features & Benefits

Superior Consumer Preference
Atwave claims that email is preferred by consumers over any other channel, with 47% preferring emails.
Improved Engagement Metrics
Atwave claims that email campaigns deliver higher engagement and intent than any other channel.
Comprehensive Creative Flexibility
Atwave claims that their platform supports limitless possibilities with no restrictions on size, characters, or targeting.
Compare all Email Marketing (ESP) Vendors Head-to-Head