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Comparison Backstroke vs. SMTP2GO Email Marketing (ESP) Vendor Comparison

Backstroke and SMTP2GO are Email Marketing (ESP) vendors.

backstroke.com
Backstroke Generates high-conversion emails swiftly with AI. They focus on Testing & Analytics and Testing & Analytics.

smtp2go.com
SMTP2GO Reliable email delivery without the headaches. They focus on Transactional.

Backstroke or SMTP2GO?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Backstroke

"Generates high-conversion emails swiftly with AI."
Focused on Testing & Analytics and Testing & Analytics .
Backstroke streamlines email creation for eCommerce. Marketers generate personalized emails quickly, enhancing engagement and conversion rates. By automating copy, creative, formatting, and scheduling, it saves time and simplifies email strategies. Backstroke suits those looking to refine digital marketing campaigns without cumbersome processes, making it accessible for busy teams.

Key Features & Benefits

Higher conversion rates
Backstroke claims that its emails convert 31% better than those not using their platform.
A/B testing success
Backstroke claims that its emails consistently outperform control emails in A/B tests.
Personalization at scale
Backstroke claims that it simplifies creating and scheduling personalized emails rapidly.

SMTP2GO

"Reliable email delivery without the headaches."
Focused on Transactional .
SMTP2GO helps marketers by offering reliable email delivery with scalable infrastructure. It reduces the downtime of outgoing emails by using a multi-data center approach. Users can track emails, analyze reports, and stay off blacklists automatically. No complex setup needed for spam compliance or domain verification.

Key Features & Benefits

Rock solid reliability
SMTP2GO claims that their redundant, multi data center infrastructure ensures emails are sent even during major outages.
Comprehensive analytics tools
SMTP2GO claims that their service allows tracking emails to final destination and offers robust testing against spam filters.
Excellent customer service
SMTP2GO claims that their award-winning support responds quickly to issues, offering helpful directions instead of generic KB articles.
Compare all Email Marketing (ESP) Vendors Head-to-Head