Comparison Listrak vs. Backstroke Email Marketing (ESP) Vendor Comparison

Listrak and Backstroke are Email Marketing (ESP) and SMS Marketing vendors.

Listrak Cross-channel marketing with AI-driven personalization. They focus on Segmentation & Audiences, Campaigns & Workflows, Campaigns & Workflows and Segmentatio...

Backstroke Generates high-conversion emails swiftly with AI. They focus on Testing & Analytics and Testing & Analytics.

Listrak or Backstroke?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Full Blurb

Listrak

"Cross-channel marketing with AI-driven personalization."

Focused on Segmentation & Audiences, Campaigns & Workflows, Campaigns & Workflows and Segmentation & Audiences .

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Listrak provides marketers a unified platform to manage email, SMS, and web campaigns. It integrates data, allowing marketers to activate insights through AI-driven automations. This empowers them to enhance customer engagement, optimize retention strategies, and drive revenue across multiple channels. The tool simplifies execution, making data activation straightforward and effective.

Key Features & Benefits

Revenue, growth, and ROI

Listrak claims that they drive measurable growth and revenue by increasing customer engagement, maximizing retention, and accelerating profitability.

Unified cross-channel marketing

Listrak claims that they eliminate silos by integrating data across email, SMS, push, and web, providing marketers control in a single platform.

AI-powered personalization

Listrak claims that AI-driven recommendations enhance personalization to increase conversions, improve retention, and drive revenue.

Full Blurb

Backstroke

"Generates high-conversion emails swiftly with AI."

Focused on Testing & Analytics and Testing & Analytics .

Make Anonymous Inquiry

Backstroke streamlines email creation for eCommerce. Marketers generate personalized emails quickly, enhancing engagement and conversion rates. By automating copy, creative, formatting, and scheduling, it saves time and simplifies email strategies. Backstroke suits those looking to refine digital marketing campaigns without cumbersome processes, making it accessible for busy teams.

Key Features & Benefits

Higher conversion rates

Backstroke claims that its emails convert 31% better than those not using their platform.

A/B testing success

Backstroke claims that its emails consistently outperform control emails in A/B tests.

Personalization at scale

Backstroke claims that it simplifies creating and scheduling personalized emails rapidly.

Compare all Email Marketing (ESP) Vendors Head-to-Head

Listrak or Backstroke? Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Listrak

Key Features & Benefits

Backstroke

Key Features & Benefits

Listrak or Backstroke?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.