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Comparison Dotdigital vs. Backstroke Customer Service & Experience Vendor Comparison

Dotdigital and Backstroke are Email Marketing (ESP) vendors.

dotdigital.com
Dotdigital Streamlines marketing across email, SMS, and more. They focus on Customer Engagement & Personalization, Segmentation & Audiences and Campaigns & Workfl...

backstroke.com
Backstroke Generates high-conversion emails swiftly with AI. They focus on Testing & Analytics and Testing & Analytics.

Dotdigital or Backstroke?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Dotdigital

"Streamlines marketing across email, SMS, and more."
Focused on Customer Engagement & Personalization, Segmentation & Audiences and Campaigns & Workflows .
Dotdigital integrates various communication channels—email, SMS, web, mobile—to help marketers automate campaigns. It focuses on personalization and using customer data for targeted engagement, enhancing conversions. The platform offers simple integration with existing systems, making scaling and adapting to new market trends easier.

Key Features & Benefits

Personalized Cross-Channel Marketing
Dotdigital claims that their cross-channel features seamlessly personalize interactions to create campaigns that win customers for life.
Informed Data-Driven Insights
Dotdigital claims that with unified customer profiles and actionable reports, marketers can outperform competitors by making informed decisions.
Expert Support Available Anytime
Dotdigital claims that their around-the-clock global support ensures real people help you overcome marketing challenges quickly.

Backstroke

"Generates high-conversion emails swiftly with AI."
Focused on Testing & Analytics and Testing & Analytics .
Backstroke streamlines email creation for eCommerce. Marketers generate personalized emails quickly, enhancing engagement and conversion rates. By automating copy, creative, formatting, and scheduling, it saves time and simplifies email strategies. Backstroke suits those looking to refine digital marketing campaigns without cumbersome processes, making it accessible for busy teams.

Key Features & Benefits

Higher conversion rates
Backstroke claims that its emails convert 31% better than those not using their platform.
A/B testing success
Backstroke claims that its emails consistently outperform control emails in A/B tests.
Personalization at scale
Backstroke claims that it simplifies creating and scheduling personalized emails rapidly.
Compare all Email Marketing (ESP) Vendors Head-to-Head