Blurbs Logo

Comparison Attentive vs. Novel Email and SMS Marketing Vendor Comparison

Attentive and Novel are Email and SMS Marketing vendors.

attentive.com
Attentive Transforms SMS and email marketing with AI They have no reported specialities.

novel.com
Novel Build digital wallet passes for eCommerce and retail. They focus on Mobile Engagement & Messaging.

Attentive or Novel?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Attentive

"Transforms SMS and email marketing with AI"
.
Attentive helps marketers improve personalized SMS and email campaigns using AI and integrations. It automates data collection and visitor engagement, and offers tools for optimizing message delivery. This gives marketers the power to drive higher conversions and build customer loyalty through more targeted and efficient campaigns.

Novel

"Build digital wallet passes for eCommerce and retail."
Focused on Mobile Engagement & Messaging .
Novel enables marketers to connect with customers via Apple and Google wallet passes, directly on their phones. By using push notifications, marketers can bypass crowded email inboxes and SMS, driving engagement without needing a separate app. It's straightforward to integrate with tools like Shopify and expand loyalty programs.

Key Features & Benefits

Higher read rate
Novel claims that their push notifications have a higher read rate than Email & SMS, ensuring better customer engagement.
Seamless integration
Novel claims that their wallet passes easily integrate with existing retention tools for effortless customer engagement.
Loyalty enhancement
Novel claims that their multi-level pass configurations enhance loyalty programs for increased customer retention.
Compare all Email and SMS Marketing Vendors Head-to-Head