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"Build digital wallet passes for eCommerce and retail."

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Novel enables marketers to connect with customers via Apple and Google wallet passes, directly on their phones. By using push notifications, marketers can bypass crowded email inboxes and SMS, driving engagement without needing a separate app. It's straightforward to integrate with tools like Shopify and expand loyalty programs.
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Novel's Website Claims...
Our bot logged these claims from Novel's website.
Higher read rate
Novel claims that their push notifications have a higher read rate than Email & SMS, ensuring better customer engagement.
Seamless integration
Novel claims that their wallet passes easily integrate with existing retention tools for effortless customer engagement.
Loyalty enhancement
Novel claims that their multi-level pass configurations enhance loyalty programs for increased customer retention.
Display & Programmatic Q & A
Novel hasn't answered their category questions yet.
1.
What types of programmatic inventory do you offer (display, video, native, CTV, DOOH, audio, etc.)?
Novel has not completed their Blurbs FAQs
2.
What data sources and audience targeting capabilities do you offer (1st-party data, contextual, behavioral, geo, lookalikes)?
Novel has not completed their Blurbs FAQs
3.
How does your platform optimize campaigns using AI and machine learning?
Novel has not completed their Blurbs FAQs
4.
What level of transparency do you provide regarding ad placements, bidding strategies, and costs?
Novel has not completed their Blurbs FAQs
5.
How do you measure campaign success, and what attribution models do you support?
Novel has not completed their Blurbs FAQs
6.
Do you offer fraud prevention and brand safety measures (IAS, DoubleVerify, MOAT, etc.)?
Novel has not completed their Blurbs FAQs
7.
What DSPs, SSPs, and exchanges do you work with, and can we access private marketplace (PMP) deals?
Novel has not completed their Blurbs FAQs
8.
How does your platform integrate with our existing MarTech stack (Google Analytics, CDP, CRM, DMP, Shopify, etc.)?
Novel has not completed their Blurbs FAQs
9.
Do you provide managed service, self-serve, or hybrid campaign management options?
Novel has not completed their Blurbs FAQs
10.
Do you support retargeting and audience extension for omnichannel campaigns?
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Novel
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