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Comparison Inbox Monster vs. Novel Email and SMS Marketing Vendor Comparison

Inbox Monster and Novel are Email and SMS Marketing vendors.

inboxmonster.com
Inbox Monster Optimizing email deliverability and performance with insights They have no reported specialities.

novel.com
Novel Build digital wallet passes for eCommerce and retail. They focus on Mobile Engagement & Messaging.

Inbox Monster or Novel?
Explore Blurb’s unbiased comparison, created for our community and packed with details that matter for your buying decisions.

Inbox Monster

"Optimizing email deliverability and performance with insights"
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Inbox Monster helps marketers tackle email deliverability issues with deep insights, advanced testing, and automated tracking. It provides a comprehensive suite including seed testing at 90+ ISPs, creative email rendering, and policy oversight. It ensures that emails not only arrive but also appropriately display across major email clients.

Key Features & Benefits

Unmatched deliverability insights
Inbox Monster claims that their deliverability insights offer unmatched depth from data at over 90 ISPs worldwide and millions of spam traps.
Single SMS snapshot interface
Inbox Monster claims that their SMS Signals provide a single snapshot of relevant SMS deliverability KPIs, a first in the industry.
Comprehensive email client renderings
Inbox Monster claims that their engine covers 98% of emails by rendering previews for 80+ email clients, ensuring flawless visuals.

Novel

"Build digital wallet passes for eCommerce and retail."
Focused on Mobile Engagement & Messaging .
Novel enables marketers to connect with customers via Apple and Google wallet passes, directly on their phones. By using push notifications, marketers can bypass crowded email inboxes and SMS, driving engagement without needing a separate app. It's straightforward to integrate with tools like Shopify and expand loyalty programs.

Key Features & Benefits

Higher read rate
Novel claims that their push notifications have a higher read rate than Email & SMS, ensuring better customer engagement.
Seamless integration
Novel claims that their wallet passes easily integrate with existing retention tools for effortless customer engagement.
Loyalty enhancement
Novel claims that their multi-level pass configurations enhance loyalty programs for increased customer retention.
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